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The Loyalty Effect
The Loyalty Effect
Overview
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Related in the Kosmos
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Customer loyalty programs
Loyalty business model
Loyalty marketing
Loyalty cards
Customer retention
Net promoter score
Business terms
Customer retention
Harvard Business School
Harvard Business School Press
The Harvard Business Review
See also
(10)
Frederick F. Reichheld
The Ultimate Question
Loyalty
Bain & Company
Relationship marketing
Relationship marketing
Employee turnover
Core competencies
Brand loyalty
The Hidden
Loyalty oath
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